In the digital economy, consumer expectations of creative experiences have risen to an all time high.
To launch Ogilala, William Patrick Corgan’s (AKA Billy Corgan of the Smashing Pumpkins) first solo album in over a decade, he needed a brand experience idea that would contemporise his work, and articulate and promote his artistic vision.
Isobar created “Aeronaut,” a VR experience that blends technology and creativity to create a world-first in VR – a unique, highly immersive and social experience.
Directors David Liu and Rob Ruffler, Isobar and Viacom NEXT, created a hologram of Corgan performing . It was captured in volumetric video at Microsoft’s Mixed Reality Capture Studios, and imported into an animated world by Danny Bittman, a Seattle based VR Artist, created using TiltBrush and Blocks by Google.
This was then edited in Unity and rendered into a 2D film to create a teaser music video for the VR experience.
In 2018, Aeronaut was awarded the Grand Prix for Digital Craft at Cannes Lions – and Isobar were named in Fast Company’s Top 10 VR/AR Companies list.
BWM Dentsu: Project Revoice
Activating silent voices with a program to digitally clone ALS patients’ voices so they can keep communicating as themselves even after they can no longer physically speak.
dentsu X: Sberbank
dentsu X used outdoor ads and unique online banners to drive applications for small business loans and provide communities with the services and shops needed in their area.
Generating conversion for GhanaPostGPS through early engagement, awareness and measurable customer actions.
Driving engagement with William Patrick Corgan's new single through a blend of creativity and technology to create a world-first VR experience.
Isobar, Propeller: Skoda
Isobar, Dentsu Aegis Network Polska, Propeller Film: Skoda: NOWA BOVSKA FABIA Live
Driving conversion by establishing Eurostar as Europe's most-loved travel experience, using market-leading data strategy that would enable us to create real connections effectively.
dentsu X, Isobar, Carat: adidas
NMD VR Tokyo Tour
dentsu X, Carat, Isobar: MasterCard Backpacks rock
MasterCard Backpacks rock
Carat, iProspect: Philips
Carat, iProspect: Philips: Jaki kolor ma powietrze w Twoim domu?
Isobar: 2forU Stories dla McDonald’s
2forU Stories dla McDonald’s
Renewing loyalty with Natura's beauty consultants by licensing a character in Globo TV's main soap opera. For the first time in Brazil's history, a character has overcome the limits of TV and ha...
HelloWorld: Royal Caribbean
Royal Caribbean wanted to drive awareness and buzz for their newest ship. HelloWorld launched an eight-month interactive engagement hub that rewarded exploration and incorporated regional activa...
Fetch designed a multi-platform media strategy with the campaign tagline ‘Fast For Good’ to launch new browser Firefox Quantum.
Isobar helped Enterprise, a multi-billion dollar business, achieve double digit growth in sales through its web channels and used digital to accelerate expansion into 25+ countries.
Posterscope, Carat & Isobar: C&A
Activating store visits by working with a unique hyper-location technology partner, we built an integrated solution that combined OOH with mobile programmatic.
Activating positive sales and trust in Arla's product by using media channels to emotional and engage the audience.
360i partnered with HBO to debut the network’s first full-scale voice skill with “Westworld: The Maze,” an immersive gaming skill allowing Westworld fans to go on their own quest for consciousne...
Engaging a young audience by breaking the taboo of talking about first periods.