Dentsu Aegis Network appoints Will Swayne as Global President of Client Solutions
Swayne steps into a group-wide role, focussed on transforming Dentsu Aegis’s partnership through integrated global client solutions.
Dentsu Aegis Network has appointed Will Swayne to Global President of Client Solutions.
The new, group-wide role reflects the network’s commitment to innovating with clients, as they continue to adapt to the demands of the digital economy. Swayne will oversee the evolution of Dentsu Aegis’s client partnerships across an expanded portfolio of key global accounts, connecting skills and capabilities from across the entire Dentsu Aegis Network in customer experience, creative, media and data.
Swayne, formerly Global President at Carat, has a track record of building trusted relationships with global businesses, having worked with clients including P&G, The Coca-Cola Company, Mastercard and Diageo. He will report directly to Peter Huijboom, CEO Global Clients and Media Brands, Dentsu Aegis Network. The appointment is effective immediately.
Peter Huijboom, CEO Global Clients and Media Brands, Dentsu Aegis Network said:
“Will is an experienced leader with an exceptional talent for building long-term client relationships based on trust. With a group-wide remit, Will can now draw on the full breadth and depth of our services to strengthen those relationships further and to help our clients win, keep and grow their best customers.”
Will Swayne, Global President of Client Solutions, Dentsu Aegis Network, said:
“As businesses adapt to the demands of the digital ecomomy, we have to evolve the way we partner to deliver on our promise to Innovate the Way Brands are Built. Integrating our client offering across all our brands will significantly strengthen our proposition, and our ability to use our unique one P&L structure to address our clients business challenges through more holistic marketing solutions.”
‑ ENDS –
For further information contact:
Global Head of Corporate Communications
T: +44 7980 944724
Notes to Editors:
About Dentsu Aegis Network
Part of Dentsu Inc., Dentsu Aegis Network is made up of ten global network brands - Carat, Dentsu, dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum and supported by its specialist/multi-market brands. Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network is headquartered in London and operates in 145 countries worldwide with more than 47,000 dedicated specialists. www.dentsuaegisnetwork.com