Innovating the way brands are built

We are Dentsu Aegis Network. The first global marketing services group built for the digital economy. We are designed around your customers and fuelled by our ambition to drive sustainable business growth for your brand and business. 

Digital Economy

The digital economy has changed everything

We help our clients win, keep and grow their best customers, embracing the potential of disruption together.  By innovating at pace and driving systemic collaboration, our solutions are built seamlessly around you and your customers.

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We help our clients build valuable relationships across the entire customer journey
What does it take to win in the digital economy? Our research reveals what’s now and what’s next.

Techlash or Techlove? Connecting beyond the Crisis

Global study shows China’s continued optimism about the positive power of digital transformation

  • Survey of 32,000 people across 22 markets by Dentsu Aegis Network reveals more positive interaction with technology than ever before
  • China is leading the world with an optimistic view that digital technology can solve the world’s most pressing challenges; 24% higher than the global average
  • Beyond the crisis, 84% of Chinese respondents expect brands to ensure their use of technology benefits society as a whole—a similar proportion believe all brands must develop products and services that support well-being – well ahead of the global average of 63%
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Techlash or Techlove? Connecting beyond the Crisis