Digital transformation brings countless opportunities for social and economic development around the world - but not for everyone.

Many people still have limited access to the benefits of technology and innovation. In order to change this scenario, Dentsu AegisNetwork - DAN - has created and implemented a global strategy, dedicated to building a digital economy that works for all.

Creating social impact is about generating positive solutions for people and for the planet, improving the reality we live in. DAN's Social Impact strategy is based on three pillars and numerous actions in all the countries where it operates, including Brazil.

Concert being filmed through an iPhone

Improving society for everyone

Digital skills

We’re sharing our skills and capabilities with the next generation and supporting them to find roles in our industry.

Tomorrow's leaders

We’re mentoring entrepreneurs and change makers to build successful, diverse and inclusive businesses. 

Digital for society

We’re transforming the role of brands in the digital economy, creating richer human experiences that build awareness, trust and better outcomes for society.

Operating better in the digital economy

For the planet

We’re transitioning towards a low carbon business with a goal to use 100% renewable energy by 2020.

For our communities

We’re helping our people share their time and talent with society.

For our people

We’re creating a diverse and inclusive workforce intent on making a difference.

Our network is committed to three global society programmes

The Code

We're opening the doors of our industry to the next generation. The Code teaches young people the skills they need to thrive in the digital economy. 

Female Foundry

Our mentorship programme for the female leaders of tomorrow is empowering women in business and driving economic growth around the world. Driven by iProspect, powered by Dentsu Aegis Network. 

Common Ground

We're marketing for good through Common Ground, a joint industry initiative to help achieve the UN Sustainable Development Goals. 

Our environment strategy

We aim to run our business on 100% renewable electricity by 2020. We're members of the RE100 coalition. 

We're reducing our flight emissions by changing the way we travel and investing in digital solutions. 

We're consuming less. We're consuming better. And we're working with clients to find ways to further reduce our impact together. 

CPD

A globally endorsed environmental disclosure system on which we're rated B

Link to CPD

EcoVadis

An online CSR scoring platform. In 2017 we scored 52/100

Link to EcoVadis

Dow Jones Sustainability Indices

We've been listed on the DJSI since 2016

Link to Dow Jones Sustainability Indices

Dentsu Inc integrated report 2017

See our progress here

Link to Dentsu Inc integrated report 2017

Purpose Marketing

Measuring societal impact

Link to Purpose Marketing

Environmental policy

Based on ISO14001 principles and updated manually

Link to Environmental policy

Our partners

  • UNEP Logo
  • Dow Jones Sustainability Index
  • Ecovadis logo
  • RE100 logo
  • UN Global Compact
  • Common ground logo
  • Sustainable development goals logo
  • Responsible media forum
  • CDP logo
  • Sedex logo