Scorch iProspect appoints General Manager and Head of Client Partnerships
Digital marketing agency, Scorch iProspect, has ramped up its Australian leadership team with the promotion of Scott Abbott and Morgan Rees to the newly created roles of General Manager and Head of Client Partnerships.
Since joining Scorch as Head of Digital from iProspect London in 2018, Abbott has been instrumental in the development and growth of Scorch’s digital product in Australia. As General Manager, he will oversee the local and international Scorch business as well as Scorch’s proprietary media optimisation engine, Kingston.
Rees has a long history with Scorch, having held a series of senior positions in the business over the past decade. Rees’ leadership has driven innovation and growth for the business, while fostering valuable relationships with key client partners. He will continue to shape and drive business strategy to navigate Scorch’s direction into the future.
Terence Hooi, Scorch iProspect CEO and founder, said, “Scott and Morgan possess deep understanding of the digital economy. They have consistently delivered creative and highly intelligent solutions, and demonstrated leadership and commitment to our clients and staff over their tenures.”
Scott Abbott, General Manager Scorch iProspect, added, “Now, more than ever, brands and advertisers are seeking holistic digital and creative solutions that can be executed efficiently, effectively and with scale and agility. Our combination of proprietary technology, performance heritage and creative capabilities are a unique and powerful proposition. It’s with a great sense of excitement I look to the future as our progressive and innovative business continues to evolve.”
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For further information contact:
Strategic Communications Lead, Dentsu Aegis Network ANZ
T: +61 488 422 868
Notes to Editors:
About Dentsu Aegis Network
As part of Dentsu Inc., Dentsu Aegis Network is the first truly global communications network for the digital age. Dentsu Aegis Network aims to be the global network of choice for clients seeking best-in-class expertise and capabilities in brand, media and digital communications services. Offering a distinctive and innovative range of products and services, Dentsu Aegis Network ANZ is headquartered in Melbourne with offices in Sydney, Brisbane, Canberra, Perth and Auckland. Globally, Dentsu Aegis Network operates in 145 countries worldwide with over 47,000 dedicated specialists. www.dentsuaegisnetwork.com.au / www.dentsuaegisnetwork.co.nz
About Scorch iProspect
Scorch, a Dentsu Aegis Network agency, are a results-driven digital marketing collective that drive real business outcomes with our client partners. We help brands achieve their business outcomes by crafting powerful stories and delivering them to captive audiences.
We fulfil this promise providing a full-stack digital offering - from creative through to performance media - with powerful technology and data capabilities to produce valuable strategic insights, all delivered by an experienced team of digital specialists.