IKEA as a sustainable company
IKEA Furniture has a reputation for “fast furniture” with durability issues, and it needed to show its commitment to social and environmental responsibility. But how could IKEA prove that its commitment is more than a statement of intent?
IKEA 2nd Life: a recycle-, resell- and reuse-system for old IKEA furniture.
Isobar developed an online tool that enabled people who own IKEA furniture to check its financial value – in real-time, with only a few clicks.
For the reuse and resell system, we created a bespoke algorithm that considers age, colour, condition, dimensions and popularity to calculate a price, for the customer to exchange in the shop.
dentsuX Case Study: BOB Kitschmas
Provide bob a stage to deliver their X-Mas offer in an unconventional way
dentsu X: ZTE Experience Tunnel
Many visitors showed great interest in the new product.
Isobar: Heute Case
isobar and daily newspaper HEUTE are going new ways
Isobar: Basis pH
Isobar presents extensive launch campaign for Basis pH Line-Extension in Austria
Ikea says "hej1150" in many ways and greets the whole neighborhood
Carat Case Study: De´Longhi Kenwood
Through personalization, we cover the diversity of the target group and thus guarantee an individual approach using dynamic advertising media.
Isobar: Nivea for SOS Kinderdorf
Emotional communication of NIVEA's commitment to SOS Kinderdorf
Vizeum Case Study: Tesa
Increase Awareness for the Product
Vizeum: Verbund Dynamic Creatives
Verbund wanted to react on individual desires
Repositioning the traditional chocolate brand Suchard as a class of its own: "True Chocolate"
Vizeum: Verbund Content Strategy
Verbund took the first steps in implementing a content strategy
Focus on increasing sales in the already very well developed domestic gaming market
Vizeum: Ikea Catalogue Launch
Vizeum changed the distribution of the IKEA catalogue
Isobar: IKEA 2nd Life
A permanent recycle, reuse and resell system for a major furniture chain was implement for the first time
win2day launched a new game and media.at helped to spread the word
mcgarrybowen: United Airlines
New technology solves age-old problem.
Grip: Testicular Cancer Canada
Grip invited Canadians to share their most hilarious, most mortifying stories to show that compared to lots of other stuff we all go through, talking to your doctor about your testicles is hardl...
HelloWorld: Royal Caribbean
Royal Caribbean wanted to drive awareness and buzz for their newest ship. HelloWorld launched an eight-month interactive engagement hub that rewarded exploration and incorporated regional activa...
NBS created an online platform to connect blind people with companions which was designed to be totally accessible to the visually impaired and used native APIs from each device.