Iyad has over 14 years of pure digital experience in branding, direct response, strategy planning & execution, operations management and technology on-boarding with a focus on digital performance marketing. He has previously worked with some of the region’s leading agencies including Reprise (Part of IPG/MCN Media Brands), DigitasLBi and Flip (Publicis.Sapient).
At iProspect MENA, Iyad is responsible for expanding iProspect’s product offering, winning new business and sustaining organic business growth across key markets and accounts. Iyad oversees the regional iProspect operations, with local offices in the UAE, Saudi Arabia & Egypt.
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