GLOBAL

 

The latest news from our network

 

 

 

 

 

Dentsu Aegis announced Merkle’s acquisition of DIVISADERO, a data-driven analytics consultancy in Spain.

Posterscope signed a global partnership with The Digit Group, a company specialising in smart city technologies.

Dentsu Aegis welcomed leading performance marketing company, Leapfrog Online to the network.

Isobar launched MindSight Direct, a proprietary applied neuroscience product, to decode complex human responses & generate actionable insights.

 

 

mcgarrybowen & Brita upped the positivity on Twitter with the campaign #FilterYourFeed, replacing negative posts with positive messages & GIFs.

360i & National Geographic Channel launched a Facebook Chatbot promoting new show ‘Genius’ where users can chat to Einstein.

 

Posterscope UK & Shop direct launched a real-time ‘always-ready’ programmatic ad-serving platform.

gyro's emotional PSA on domestic violence for Joe Torre Safe at Home Foundation was named US Creative Work of the Week by the Drum.

 

Vizeum UK won broadcast media responsibilities for leading specialist bathroom retailer bathstore.

The Story Lab brought the TV-sensation "Ninja Warrior" to Austria.

 

 

Paolo Stucchi was promoted to CEO of Dentsu Aegis Italy.

Dentsu Aegis Canada appointed Sandy Di Felice as Chief Marketing Officer.

Sarah Hofstetter, CEO of 360i, was named in Adweek’s Power List.

Sven Huberts was promoted to Director of Strategic Growth for Isobar EMEA.

SK Biswas was promoted to CEO of Dentsu Aegis Network Indonesia.

Gyro promoted Adryanna Sutherland to be its first Chief Operating Officer.

 

Dentsu Aegis Network hosted a Facebook Live Q&A with Chris Nicola & Laura Goddard from the MKTG Urban Partnerships Team.

 

360i US VP of Product Development Jason Bell was named one of Ad Age’s Martech Trailblazers.

Dentsu Aegis Network APAC won a Silver and two Bronzes at the Effie awards in Singapore.

 

MKTG Canada & CEO Brian Cooper were honoured at the 2017 Sponsorship Marketing Awards with Agency of the Year & Hall of Fame titles.

Carat Ireland was named Agency of the Year at The Media Awards in Dublin.

 

Firstborn & Mountain Dew teamed up with the NBA to create a digital hub where fans can learn about players & get involved.

Carat UK was named Best Video Advertising Agency by Digiday.

 

Dentsu Aegis Network released the latest episode of UNBOXED, speaking to experts within our network on how AI will continue to disrupt our industry & transform our business & lives.

 

IsobarFrance & UNESCO developed the digital platform jesuisinternet.today to promote peace & security in the digital economy.

 

Posterscope SA & WWF partnered for Earth Hour, a global movement raising awareness for climate change.

Dentsu Aegis Network Canada united to celebrate International #DayOfPink, to raise awareness & celebrate diversity.

 

 

iProspect US’ client summit took place in New Orleans; two days exploring key trends & strategy for 2017.

MKTG UK created a 5D experience at Westfield for outdoor apparel brand GORE-TEX®.

iProspect UK explored the rise of AI in a blog recapping the importance of the topic at Ad Week Europe.