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Would you trust machines to make purchases without your permission? One prediction in our #vgtrends watch here… https://t.co/2FEfmzHmui

Accelerating Business Growth Through Media

We are Vizeum. We dare to think differently. In a world where every click has the potential to lead to a purchase, we believe media has a central role to play in adding business value for our clients. We are a partner that is willing to push further, dig deeper into our client’s business and create innovative solutions to their challenges.
Through blending data, media and technology together we bring idea-driven solutions that transform media from a numbers game to a game changer. From analytics to answers.
That’s Vizeum. Accelerating business growth through media. This is our passion, our commitment to our clients and how we attract, train and retain our people.

Mini Cooper - Mini Paceman

Mini Cooper - Mini Paceman

Mini’s latest launch, the Paceman, was unlike anything seen from the brand before. So we created a new playground for this new type of car, placing it at the centre of a unique art exhibition that celebrated the personality and emotion at the heart of the brand.

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Kronenbourg - 1664

Kronenbourg - 1664

Our data told us that attitudes to beer in France were ripe for disruption.What if we could somehow put 1664 front of mind at a very significant moment of consumption, a mealtime? As 1664 has the widest range of beer flavours from the fruitiest to the most intense, we realised each flavour could complement a different meal.
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BMW - i3 Launch

BMW - i3 Launch

Our challenge was to persuade potential prospects of the merits of owning an electric vehicle. We would do this by educating them, showcasing the benefits and at the same time alleviating their rational concerns around ownership of an electric car.
We teamed up with London Brand Management, a tech start-up specialising in Artificial Intelligence software, to create iGenius.

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Playstation - Gran Turismo 6

Playstation - Gran Turismo 6

To launch the next instalment of the hugely popular driving game Gran Turismo we broke new ground, creating conversations using a relevant and engaging piece of video content that captured its audience across paid, owned and earned digital channels.

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Sonos - Play 1

Sonos - Play 1

With the global launch of its Play:1 speaker imminent SONOS wanted Vizeum to help it transform from unknown brand to holiday best-seller in just three months.
Site level engagement data and consumer focus groups showed that a big awareness campaign would not be enough to drive sales. We would need to own the home’s audio experience outright.

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Kahlúa - Spirit of the Holidays

Kahlúa - Spirit of the Holidays

Insights revealed Kahlúa was typically only purchased once a year as a replacement bottle for family gatherings. To drive sales we needed to get party-throwers and party-goers to think of Kahlúa beyond the ‘White Russian’.
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Mini - Paying Homage to ‘Not Normal’ Drivers

Mini - Paying Homage to ‘Not Normal’ Drivers

We devised a socially-focused campaign and asked MINI owners to showcase their love using #MININOTNORMAL. More than 2,200 public affirmations were received including some wacky examples such as seaside sandcastles or wild flower beds shaped as MINIs, and we turned 300 into ads overnight using Live Poster digital technology. 

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